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Frugi
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Frugi's gorgeous comfy kids' clothing is designed to last as long as possible and make minimal impact on the environment. Their Circular collection is certified by the Circular Textiles Foundation as fully recyclable: once it can't be worn, passed on or patched up, you can scan the QR code to learn how to recycled it, and save the planet's resources. Their Super Special Bodies feature fun and colourful designs in 100% organic cotton that's oh-so-soft and gentle against delicate skin. Plus, the clever envelope neckline makes it easy to pull them down over your baby's body, rather than their head.